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Search Engine Optimization Newsletter

September 9, 2007 by  
Filed under Search Engine Optimization

search engine optimization newsletter
A question for the Web Designers and Search Engine Optimization professionals…?

I often read under tips for search engine optimization that one should focus on obtaining as many e-mail addresses as possible.
Via contact forms, newsletters, guest rooms etc. etc.
BUT, what I don’t understand is how accumulating e-mail addresses will improve your search engine ranking?
Any thoughts?
Thanks Peter,
I meant obtaining the e-mail addresses legitimately via one’s own site using the common methods.
I’m still not sure how this will improve search engine ranking…

The folks who give you an email address, complete a form or perform some other MDA are future prospects.

That email address is permission to backsell the opt-in – to his grave if you want. So, by collecting email addresses, you can do email blasts, auto-responders, newsletters, etc. to keep you site URL in front of the eyes of potential customers/clients.

It doesn’t have anything to do with Google rank.

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